Intel and Olympic Broadcasting Services (OBS) are working together to provide broadcasters worldwide with near-real time Olympic highlights and insights, bringing highly-personalized video clips to sports fans at scale. This video details how Intel Geti software allows OBS editors to use AI to easily curate clips faster than ever, allowing for better curated content and ultimately a better viewing experience.
Transcript:
The Olympic Games reaches billions of viewers around the globe, generating over 150,000 hours of content across more than 320 sporting events. That's up to 60 simultaneous feeds at once.
The role of OBS is to provide broadcasters with high-quality coverage, working with limited time and resources and high volumes of footage. Viewers today want short form, relevant content, and they want it now. And personalization is key to engagement. That's been one of our challenges, and that's what we're looking to change. But producing near-live, high-volume highlights can be time-consuming.
Intel technologies are opening new doors for OBS to serve different markets with highly-personalized content at scale.
In the past, we couldn't produce highlights from every sport, so we'd have to be selective. Our editors previously had to cut highlights manually.
The Intel Geti platform, powered by Intel processors, makes it easy to develop AI models which allow OBS editors to curate clips from the many simultaneous streams faster.
The scale that Intel Geti provides, and the time it saves, is crucial to helping us produce more content for use on digital and social platforms for Paris 2024.
Having all this content searchable and on demand really gives them the way to customize their experience.
We're excited to partner with Intel and to capture highlights from established and new Olympic sports, bringing fans more iconic moments just minutes after they happen. That's really exciting-- a way to bring the Olympics to more people in the world.